Marketing

How to Use ScreenshotAPI for Competitor Tracking

Post by
Andrew Pierno
How to Use ScreenshotAPI for Competitor Tracking

If you want to win at business, you need to stand out from the crowd. Your offer needs to be flashier, better, and meet your customers’ needs faster than your competition’s offers.

So, how do you know what to cook up next? You analyze what your competitors are doing to attract customers and how they sell their products.

The best way to do this is through competitor analysis. Fortunately, you don’t have to do it manually. ScreenshotAPI makes competitor tracking a breeze!

Product Pricing

In a competitive market filled with similar products, the price can often decide when a customer buys a product. Simply put, you should make sure that your products are competitively priced. 

This is where automated screenshots with ScreenshotAPI can be invaluable, as they can give you insights into your competitors’ pricing strategies. If you program ScreenshotAPI to take regular screenshots, you’ll be the first to know when your competitors make any changes to their pricing. 

(Taken with ScreenshotAPI. Imagine getting this to your inbox weekly, so you know exactly when that price goes up or down!)

Latest Offers

Apart from pricing, taking regular screenshots with ScreenshotAPI can also keep you up to date with any offers or promotions your competitors are running. And by using ScreenshotAPI, you’re not limited to their websites. You can also track these offers on other sites, blogs, and even social media. 

You can respond by creating better promotions and offering more generous discounts. As a result, customers will flock to you - and not your competition.

Product Launches

Simply use ScreenshotAPI to take regular screenshots of your competitors’ product pages. You’ll always know when they introduce new products or features.

By doing this, you’ll learn how their products and features compare to your offering. Do you need to improve? Offer a new plan? Add a new feature? Competitor tracking will show you so you make your offer more competitive.

Product Reviews

Effective competitor tracking is not only about knowing what products and features your competitors offer. It’s also knowing customers’ feedback and opinions about these products. 

With ScreenshotAPI, you can continuously monitor reviews to learn what customers say about your competitors’ products. You’ll know what they’re doing well, where they fall short, and how well their products solve their customers’ problems. 

Spotted a gap your competition isn’t filling? It may be time to write a ticket and get to launching!

Investigation GIFs | Tenor

Website Changes

Apart from product pricing, offers, launches, and reviews, ScreenshotAPI also allows you to monitor your competitors’ websites for changes. You’ll see what design changes they make, how they optimize their content, and what strategies they use to increase conversions. 

Can you do one better? We bet you can! With up-to-date information, you’ll know exactly what to change on your website and which strategy can be enhanced to bring in even more conversions to your business.

Stand Out in the Crowd Now with Competitor Tracking

Get a leg up on the competition with ScreenshotAPI. Made for quick, programmatic screenshot-taking, ScreenshotAPI is your aide in delighting even more customers. Start tracking your competitors now and generate more revenue!

Get your first 100 screenshots for free!